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News [Archive] at Dyer Stephenson |
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Donna Bletzinger is a marketing volunteer for the California Clean Tech Forum, a non profit organization of leading entrepreneurs, academics, investors and companies, working together to accelerate the development of clean technology startups. She wrote case studies for the 2008 CTO Alumni Directory. In 2008, Donna Bletzinger served as interim Director of Marketing for MacDonald Bedford LLC, a professional services and project management firm in Alameda, California. In May 2007, the Edward D. Ageno School of Business at Golden Gate University, San Francisco, California invited Donna Bletzinger to present a graduate Market Management seminar. Using industry examples, she emphasized the importance of setting product strategy before introducing a new product or service. Bristol Strategy Group of Miami, Florida has engaged Donna Bletzinger of Dyer Stephenson as West Coast Regional Vice President of Business Development for BSG’s “Selling the SMART Way®. BSG’s innovative selling system produces consistent, predictable growth by clarifying the fundamental process of selling, making it easier to manage and measure. Donna Bletzinger of Dyer Stephenson was a guest lecturer in 2005 for two graduate marketing seminars at The Edward S. Ageno School of Business at Golden Gate University, “Advanced Marketing Issues in E-Commerce” and “Online PR”. Her participation brings real businesses situations to the classroom and addresses topics such as writing for the web, emphasizing writing skills needed to create e-newsletters and effective websites. Donna Bletzinger of Dyer Stephenson moderated a panel “Business Certifications, Your Strategic Advantage” at the Women’s Initiative’s Taking Care of Business expo on October 25, 2006 at the Oakland Marriott in Oakland, California. Panel members included Sandra Lyu from the Northern California Supplier Development Council, Susan Sakaki, PEER Director, Sustainable Earth Initiative, Sarah Lyu of Sarah Lyu Consulting, and Ari Derfel, Back to Earth.
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